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Gucci gone green creating shoes of eco-friendly plastic

Gucci have gone green by producing eco-friendly footwear line called 'Sustainable Soles', which is part of the pre-fall 2012 collection, made of eco-friendly plastic.

Following in the footsteps of British designer Stella McCartney, who has launched eco-friendly collections in the past, Gucci are continuing to reveal their dedication to the Copenhagen Fashion Summit - the world conference on sustainability and style.

Designed by Gucci's creative director, Frida Giannini, the line yet only includes 2 designs, one for men and one for ladies.

Marola Eco-friendly are ballerina flats available in polished colors like blush, black and taupe, created with a sense of connection, broken just by cut out detailing and the company's double-G logo.

For guys are the California Eco-friendly men tennis shoes reveals bio-rubber soles, vegetable-tanned calfskin, bio-strings, rhodium-plated metal details. The sneakers likewise have tongues including the Gucci logo printed in green on a recycled polyester tag.

Gucci's Sustainable Soles belong to their pre-fall 2012 collection and will be introduced online and at Gucci's flagships worldwide at the end of June.


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